
A few weeks back at Qualcomm’s IQ 2010 event, their CEO remarked that while everyone was waiting for smartbooks to come out (like Lenovo’s Skylight), Apple effectively redefined what a smartbook should be and in the process killed the smartbook market. Huh?
As GigaOm’s Kevin Tofel points out, the iPad embodies pretty much everything that a smartbook wants to be: ultraportable, all-day battery life, instant-on, connectivity everywhere. I’ll add that it’s not a true mobile computing replacement, as the smartbook was intended: the lack of a physical keyboard kills any notion of mass content creation.
Once the iPad launched before so many promised smartbooks, the smartbook sell becomes infinitely more difficult.
Average Consumer: So, what is this smartbook thing?
Techie/Salesman/etc: Well, it lets you access the internet and perform basic computing tasks from just about anywhere, on a device that is super thin & light, has all day battery life, and turns on nearly instantly.
Average Consumer: Ooohhhh, is this a new iPad?
But while the iPad may have eclipsed the smartbook market before it began, the war isn’t over yet. With Google’s Chrome OS coming soon on devices that are yet undisclosed, a whole bevy of Google Android powered slate tablets, and despite rumors of their death we will also see more traditional smartbook devices.
We’ve even got Lenovo’s LePad launching in December, with what seems like a separate “base” unit that has proper PC chips in it to run a regular old OS like Win7 (although the base will come at a later date).
With this huge deluge of new mobile tech hitting the market all in the same couple quarters, including Blackberry-maker RIM’s PlayBook announced today, it’s going to be an interesting time in the mobile space.
Source: [SlashGear] via [GigaOm]